Write advertising copy for use by publication or broadcast media to promote sale of goods and services.
Write to customers in their terms and on their level so that the advertiser's sales message is more readily received.
Discuss with the client the product, advertising themes and methods, and any changes that should be made in advertising copy.
Write advertising copy for use by publication, broadcast or internet media to promote the sale of goods and services.
Present drafts and ideas to clients.
Vary language and tone of messages based on product and medium.
Consult with sales, media and marketing representatives to obtain information on product or service and discuss style and length of advertising copy.
Edit or rewrite existing copy as necessary, and submit copy for approval by supervisor.
Develop advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to determine the best way to present advertising information.
Write articles, bulletins, sales letters, speeches, and other related informative, marketing and promotional material.
Conduct research and interviews to determine which of a product's selling features should be promoted.
Invent names for products and write the slogans that appear on packaging, brochures and other promotional material.
Review advertising trends, consumer surveys, and other data regarding marketing of goods and services to determine the best way to promote products.
Knowledge of techniques and equipment for planting, growing, and harvesting food products (both plant and animal) for consumption, including storage/handling techniques.
Quality Control Analysis
Conducting tests and inspections of products, services, or processes to evaluate quality or performance.
Determining the kind of tools and equipment needed to do a job.
Installing equipment, machines, wiring, or programs to meet specifications.
Performing routine maintenance on equipment and determining when and what kind of maintenance is needed.
Determining causes of operating errors and deciding what to do about it.
Repairing machines or systems using the needed tools.
The ability to make fast, simple, repeated movements of the fingers, hands, and wrists.
The ability to exert yourself physically over long periods of time without getting winded or out of breath.
The ability to use your abdominal and lower back muscles to support part of the body repeatedly or continuously over time without 'giving out' or fatiguing.
The ability to use short bursts of muscle force to propel oneself (as in jumping or sprinting), or to throw an object.
The ability to exert maximum muscle force to lift, push, pull, or carry objects.
Speed of Limb Movement
The ability to quickly move the arms and legs.
The ability to quickly respond (with the hand, finger, or foot) to a signal (sound, light, picture) when it appears.
The ability to time your movements or the movement of a piece of equipment in anticipation of changes in the speed and/or direction of a moving object or scene.
The ability to tell the direction from which a sound originated.
The ability to quickly move your hand, your hand together with your arm, or your two hands to grasp, manipulate, or assemble objects.
Enterprising occupations frequently involve starting up and carrying out projects. These occupations can involve leading people and making many decisions. Sometimes they require risk taking and often deal with business.
Artistic occupations frequently involve working with forms, designs and patterns. They often require self-expression and the work can be done without following a clear set of rules.
Investigative occupations frequently involve working with ideas, and require an extensive amount of thinking. These occupations can involve searching for facts and figuring out problems mentally.
Conventional occupations frequently involve following set procedures and routines. These occupations can include working with data and details more than with ideas. Usually there is a clear line of authority to follow.
Social occupations frequently involve working with, communicating with, and teaching people. These occupations often involve helping or providing service to others.
Realistic occupations frequently involve work activities that include practical, hands-on problems and solutions. They often deal with plants, animals, and real-world materials like wood, tools, and machinery. Many of the occupations require working outside, and do not involve a lot of paperwork or working closely with others.
Attention to Detail
Job requires being careful about detail and thorough in completing work tasks.
Job requires being reliable, responsible, and dependable, and fulfilling obligations.
Job requires creativity and alternative thinking to develop new ideas for and answers to work-related problems.
Job requires being honest and ethical.
Job requires being pleasant with others on the job and displaying a good-natured, cooperative attitude.
Job requires being open to change (positive or negative) and to considerable variety in the workplace.
Job requires a willingness to take on responsibilities and challenges.
Job requires establishing and maintaining personally challenging achievement goals and exerting effort toward mastering tasks.
Job requires accepting criticism and dealing calmly and effectively with high stress situations.
Job requires maintaining composure, keeping emotions in check, controlling anger, and avoiding aggressive behavior, even in very difficult situations.
Occupations that satisfy this work value are results oriented and allow employees to use their strongest abilities, giving them a feeling of accomplishment. Corresponding needs are Ability Utilization and Achievement.
Occupations that satisfy this work value offer supportive management that stands behind employees. Corresponding needs are Company Policies, Supervision: Human Relations and Supervision: Technical.
Occupations that satisfy this work value offer job security and good working conditions. Corresponding needs are Activity, Compensation, Independence, Security, Variety and Working Conditions.
Occupations that satisfy this work value allow employees to provide service to others and work with co-workers in a friendly non-competitive environment. Corresponding needs are Co-workers, Moral Values and Social Service.
Occupations that satisfy this work value offer advancement, potential for leadership, and are often considered prestigious. Corresponding needs are Advancement, Authority, Recognition and Social Status.
Occupations that satisfy this work value allow employees to work on their own and make decisions. Corresponding needs are Creativity, Responsibility and Autonomy.